Revenue management for a multi-class single-server queue

Costis Maglaras,

Submitted November 2003

Abstract:

Consider a single-server make-to-order production firm that offers multiple products to a market of price sensitive users, and operates in a market with imperfect competition, in which it has power to influence its vector of demand rates by varying its price menu. This paper models this system as a multi-class M/M/1 queue with controllable arrival rates, general demand curves, and quadratic holding costs, and studies the problem of jointly optimizing over its dynamic pricing and sequencing policies to maximize the expected revenues minus holding costs. Using fluid and diffusion approximating models we show the following: as the capacity of the system and the potential demand grow large: (i) the optimal pricing and sequencing problems decouple, (ii) optimal prices increase linearly in the total workload in the system, and (iii) optimal sequencing follows a greedy ``generalized $c\mu$" rule. Numerical results illustrate the accuracy of these policies by comparing their performance to the optimal one obtained by numerically solving the associated dynamic program.

Download: dp-mm1.pdf (337 KB)


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